Voice biometrics is a field of study which utilizes voice-based features to identify individuals. This voice authentication technology has been used in many applications, including banking, healthcare, and law enforcement.
Due to increased demand from enterprise customers who want more secure authentication solutions, voice authentication is touted to grow at an exponential rate.
What is Voice Biometrics?
Voice biometrics is the use of a person’s voice as a form of authentication. A voiceprint is an individual’s unique vocal characteristics that can be used to identify them. Voice biometrics is gaining traction as organizations seek more secure ways to authenticate their users.
Voice Biometrics: Key Insights on Market Dynamics
In recent years, voice biometrics has become more popular among consumers because it offers convenience and accessibility compared to other authentication methods, such as passwords or PINs. Some of its key insights include:
Function Insights
A voice authentication system can authenticate a user’s identity in several ways, including by comparing their voice to one they have previously recorded or using their unique vocal characteristics. This can include pitch or tone, cadence and speed of speech, pronunciation, and even regional dialects.
Technology Insights
Voice biometrics has become the most preferred form of authentication in the banking and financial services industry. The increasing number of fraudulent activities, coupled with growing customer expectations, has led to its adoption as a critical security feature.
Voice authentication is used in banking and financial services because it allows users to access their accounts without entering passwords or PINs. This eliminates the risk of fraud by unauthorized persons and reduces operational costs associated with account management.
Vertical Insights
The voice biometrics market is segmented on the basis of verticals and countries. The market is also driven by the increasing demand for secure authentication solutions across various verticals, including healthcare, retail, banking and finance, government agencies, and others.
In addition, government initiatives aimed at reducing fraud and identity theft online have boosted the demand for voice biometrics in sectors such as retail, banking and financial services (BFS), and healthcare among others.
Regional Insights
The voice biometrics market is segmented into North America, Europe, Asia-Pacific (APAC), Middle East & Africa (MEA), and South America. The regional segmentation has been done based on the geographic presence of key players in this industry.
The voice biometrics market has been growing steadily in all regions. However, the APAC region is expected to be the fastest-growing region during the forecast period.
Competitive Landscape
This market has many players, and they compete with each other based on various factors such as product offerings, geographical presence, pricing strategies, and distribution channels. The key players focus on developing innovative technologies and products to offer better features and services.
Market Highlights
The primary factors for the growth of this market are the increasing adoption of smart speakers and the rising demand for biometric authentication systems, which help organizations to reduce fraud and minimize losses. The growing number of mobile devices, smartphones, and other wireless devices is also expected to drive the growth of this market.