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Written by Gnani MarketingMay 11, 2022 Customer Service Statistics to Watch in the E-Commerce Industry The biggest leverage you can have against your competitor e-commerce company is to go big time on customer support. That is one aspect of running an online or mobile sales and marketing business that most e-commerce companies get wrong. No wonder
Written by Gnani MarketingApril 29, 2022 Staying connected is a non-negotiable need of people today, and the Telecom industry is at the forefront of delivering it. This industry is going through a massive change as new technologies such as 5G, IoT, and cloud computing emerge. In a market where customers are particularly demanding, telecom companies must
Written by Gnani MarketingApril 26, 2022 Having a great product or service is no longer enough for the customer. The global pandemic has led to a seismic change in people’s expectations of brands and purchase behavior. The proof is in the pudding: “91% of consumers are more likely to shop with brands who recognize, remember, and
Written by Gnani MarketingApril 22, 2022 As the pandemic fades into public memory, the impact it leaves in terms of the adoption of digital banking is lasting. By 2026, half the global population will be using digital banking. The newer generations of customers are very comfortable with AI and apps. With many new models introduced by
Written by Gnani MarketingApril 20, 2022 Banks are under more pressure than ever due to increasing competition, higher customer expectations, and new challenges posed by the changing economic order. They have to remake themselves to stay relevant and competitive. Therefore, banks look for ways to manage costs optimally. Digital transformation has brought new avenues to reduce
Written by Gnani MarketingApril 14, 2022 No matter what cutting-edge technology you use and how big a problem you solve through it, it doesn’t cut it to anything unless you’re accessible to your customers. Disqualifying it as an inferior experience, customers don’t think twice before discarding a brand if they can’t access it easily. According to
Written by Gnani MarketingApril 11, 2022 Offering a high-quality customer experience can lower the cost of serving customers by up to 33%. 77% of consumers say inefficient customer experiences detract from their quality of life. With the surge of online shopping and digital experiences, consumers are looking for instant answers, and those present at the right
Written by Gnani MarketingApril 5, 2022 The history of Conversational AI bots follows the same trends as other technological advancements. They developed gradually until the 90s, and then the new developments rolled out faster than ever seen in the annals of technological evolution. From the 2000s, there have been improvements in Conversational AI technology at a
Written by Gnani MarketingMarch 31, 2022 Rise in Voice commerce & The Role of Conversational AI in it “Hey Alexa, buy more detergent powder” That’s mostly it and you’re done shopping! Over the past few years, e-commerce has evolved to be one of the primary modes of shopping. And now, consumers don’t even have to sit
Written by Gnani MarketingMarch 24, 2022 One of the most common reasons why customers jump ship to a competitor is because of shoddy service. If you can’t get it right, then no matter how good your product is in the market, things will come crashing down. Customer service is gauged on customer interactions.
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