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Written by Gnani MarketingOctober 13, 2021 Diversity, inclusivity, and competency are imperative in any business, especially when reaching out to the global marketplace. With access to the world wide web, companies now have the capabilities to expand boundlessly like never before. As the reliability in technology and ease of access surges, it is essential to eliminate
Written by Gnani MarketingOctober 8, 2021 The modern consumer is highly empowered and expects businesses to provide a great customer experience. They are used to the instant gratification of the internet, with 52% of customers expecting personalized engagement. Considering all the digital channels available, a business has many ways to engage customers, and most brands are
Written by Gnani MarketingOctober 5, 2021 In 2021, the global retail e-commerce market is expected to register sales hovering around USD 5 trillion, corresponding to a growth of 27.6%. And these impressive numbers are despite the dip in sales experienced by retail considering the COVID-19 pandemic! Even though the sector appears to be brewing up a
Written by Gnani MarketingSeptember 29, 2021 AI and Machine Learning technologies have already become an integral part of modern-day businesses. Apart from transforming business and operational models, AI technologies are also being utilized to enhance employee productivity and optimize outcomes. A Snaplogic survey conducted among 4,000 UK and US workers recently revealed that 81% of employees
Written by Gnani MarketingSeptember 24, 2021 The BFSI has been at the forefront of tech adoption. Now we can transfer money, see our account details, book a policy, etc., with just a tap of a button. BFSI sector is not only investing a lot in the transaction process but also investing millions of dollars to improve
Written by Gnani MarketingSeptember 21, 2021 Artificial intelligence is transforming how companies operate. All the industries are now making use of artificial intelligence. Different industries are now thriving on the utilities of artificial intelligence. Several elements of artificial intelligence can be used to optimize processes and improve efficiencies. Conversational AI is one such aspect of artificial
Written by Gnani MarketingSeptember 10, 2021 Surveys and feedback forms are very useful in improving business outcomes, but conducting these research exercises is not easy. Soliciting surveys and designing effective feedback forms are very challenging tasks. Done right, they can not only lead to revenue growth but also generate ground-breaking and authoritative insights that enhance brand
Written by Gnani MarketingSeptember 8, 2021 The healthcare sector is increasingly embracing technology to solve challenges, especially after the pandemic exposed the strains on the system. Telehealth backed by extensive electronic health records (EHR) is fast becoming the norm; EHR adoption rates are skyrocketing at 89%. But most physicians report that accessing these records is not
Written by Gnani MarketingSeptember 1, 2021 How to Use Cassandra Backup & Restore Method Using Conversational AI API Apache Cassandra is a distributed Database Management System that handles a large amount of data across many commodity servers and provides high availability with no single point of failure. Cassandra apache replicates data among multiple nodes across multiple
Written by Gnani MarketingAugust 27, 2021 Offering great customer service is likely to make 89% of your customers return for a second purchase. However, maintaining such a system requires the agents to remain sharp and enthusiastic. Answering repetitive queries is one of the most draining activities that customer service representatives wish they could avoid. So, how
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